June Product Updates

This month's updates bring a refreshed Sales Pulse experience, smarter date-based analysis, and deeper customization through new product dimensions and retailer-specific metrics, and a powerful new lens on promotional performance.


📊 Sales Pulse — Refreshed Metrics Experience

A cleaner, faster, more intuitive way to work with your metrics.

What's new:

  • Sorting moved inline - sort metrics directly within the metric itself, no more dropdown

  • Growth indicators repositioned - now shown beneath the metric value for a cleaner layout

  • Mini charts removed - the expanded metric charts on click are gone, keeping the interface clean and focused across both Sales Pulse tabs

  • Two new metrics: Sales Value % of Total & Units % of Total - available on the Product Details tab, showing each row's share of the total with change displayed in percentage points (pp)

    • Works as both a weight indicator and a market share proxy within your filtered view

  • Both new metrics are pre-selected by default, selectable from the metrics picker, and included in exports

The impact:

✅ A cleaner, less cluttered metrics experience
✅ Instantly understand each product's weight within your current view
✅ All improvements apply across both Sales Pulse tabs

🔗 Explore the refreshed Sales Pulse


📅 Date Picker — Week Number Selection

Pick a week, not just a date. Analysis by business week just got a lot easier.

What's new:

  • Week numbers now visible in the date picker as W1, W2, W3 - select any week to automatically select all days within it

  • Uses ISO 8601 week numbering: weeks start on Monday, Week 1 is the week containing the first Thursday of the year

  • Smarter year-over-year comparison - when your selected period consists of full ISO weeks, the comparison period automatically aligns to the same week numbers from the previous year (e.g. W10–W11 2026 compares to W10–W11 2025)

The impact:

✅ Week-aligned comparisons that reflect how your business actually reports
✅ No more manual adjustments to align business weeks year-over-year

🔗 Try Week Number Selection in the Date Picker


🏷️ Promo Share - Understand What's Selling and Why

Not all sales are equal. Now you can see exactly how much of your performance is driven by promotions - and how much isn't.

What's new:

  • 9 new promotional metrics available in Sales Pulse when promo data is enabled at the retailer level:

    • Promotional Sales Value - sales generated while products were under promotion

    • Promotional Sales Share % - share of total sales driven by promotional activity

    • Non-Promotional Sales Value - sales generated outside any promotion

    • Promotional Units - units sold under promotion

    • Promotional Units Share % - share of total units sold under promotion

    • Non-Promotional Units - units sold outside promotional activity

    • Number of Promotions - count of distinct promotions active in the selected period

    • Average Promo Price - average selling price while products were under promotion

    • Days in Promo - total days products were under promotion in the selected period

  • Two new dimensions: Promotion Type and Promotion Name - following the existing dimension model, available across all Sales Pulse views

  • All metrics are selectable from the metrics picker and work across all existing dimensions

  • Non-promotional values are derived as Total − Promotional for full reconciliation confidence

The impact:

✅ Understand the true drivers behind your sales performance
✅ A foundation for smarter promotional strategy and planning

🔗 Explore Promo Share in Sales Pulse


🏷️ Custom Product Dimensions - Two New Spare Dimensions

Two new product dimensions - ready to be shaped to your needs.

What's new:

  • Two new product attributes (custom_d1, custom_d2) available via the API - shown only when data is provided by the retailer

  • Dimensions can be renamed to match their context (e.g. custom_d1 → Molecule)

  • Available as filters & dimensions in Sales Pulse

  • Available as filters & nodes in Sales Decomposition

  • Dimensions reflect the latest product data received - previous values are not retained

The impact:

✅ Flexibility to surface any product attribute that matters to your business
✅ Retailer-specific data, natively integrated across the platform

🔗 Explore Custom Dimensions in Sales Pulse


📐 Custom Retailer Metrics — Flexible, Retailer-Specific Data

Every retailer tracks something unique. Now the platform can surface it.

What's new:

  • Retailers can define and send custom metrics via the API

  • When enabled, custom metrics appear in Sales Pulse available metrics - selectable, viewable, and included in exports like any other metric

The impact:

✅ Retailer-specific KPIs surfaced natively - VAT sales, margin %, service level and more
✅ No more one-size-fits-all - every retailer shows exactly what's relevant to them

🔗 Explore your metrics in Sales Pulse


🚀 Stay tuned for next month’s updates!
Until then, explore previous releases or share your feedback — it helps shape what’s next.