Introducing Campaign Results Reporting by Multiple Dimensions

We’re excited to enhance Marketing Impact with comprehensive reporting across Product, Brand, Category, Omnichannel Source, and Omnichannel Subsource.

Why It Matters

Campaigns often promote products from multiple brands and categories. Our new reporting capabilities allow you to:

Identify Top Performers:
Dive into your data to discover which products and brands are driving success. This insight enables smarter targeting and boosts your marketing effectiveness. 📊

Optimize Resource Allocation:
With clear visibility into campaign performance, you can strategically allocate resources to improve underperforming initiatives. 💪

Omnichannel Performance Insights

For omnichannel campaigns running in both online and physical stores, reporting performance splits by channel and store is crucial:

  • Channel Performance: Understand which channels drive success. 🌐

  • Store-Level Reporting: Tailor strategies based on local preferences. 🏬

Direct Attribution of Sales

Our reporting enhancements also offer the ability to directly attribute sales to specific campaigns. This feature provides a seamless connection between your marketing efforts and tangible sales outcomes, allowing for precise performance measurement. 📈

Why This Matters in Retail Media

This enhancement equips you with the insights needed to make data-driven decisions in a competitive landscape. Elevate your marketing game, enhance collaboration with retailers, and achieve exceptional results! 🌟

Let’s embrace the future of retail media together! 🎊