Introducing Volume Product Attribute
We're excited to introduce a new feature on the Sales Pulse page: Product Attributes. This proprietary solution, developed with advanced AI techniques, enables us to attribute specific characteristics to products. Initially, it will focus on volume-related metrics alongside sales data, providing deeper insights and more detailed analysis.
💎 What's New
View and Analyze Product Attributes
In the Sales Pulse page, you can now select the Product Attributes metric.
This will display additional columns with detailed product attributes, initially focusing on volume-related metrics.
Volume-Related Metrics
Two new columns will be added to the table:
Total Volume Sold: Displays the cumulative volume of the product sold (e.g., 500 ml).
Example: If 185 units of a product with a volume equal to 330ml are sold, then the total volume sold will be 61,05 lt.Average Price per kg/lt/pcs: The average price per measurement unit (e.g., 4.08 euros).
Example: If the item price of the above product used in our example is 0.80€, then the average price per kg/lt/pcs of it will be (185*0.8)/61,05 =2,42€
💡 Why It Matters
Better Pricing Strategies: Understand your pricing position in the market to make competitive and profitable pricing decisions.
Optimized Product Offerings: Tailor your marketing and promotional strategies by identifying top-performing products across different retailers.
Improved Market Positioning: Gain comprehensive insights into product performance to enhance decision-making and market positioning.