Why are some products missing from my account?

By default, the configured brands determine the products tracked by your account. This process involves identifying SKUs with recorded sellouts linked to these brands, unlocking relevant categories connected to the respective SKUs.

If you notice that some of your products are not included in the reported data, the reasons could include:

• No recorded sales: The product hasn't recorded any sales, and its sellout along with relevant attributes (brand, SKU, Barcode, and category) has not reached our end. Once the product records sellout, it will be included in our platform through the established daily data flow with the retailer's system.

• Incorrect or different brand assignment: The product may have a wrong brand or a brand different from the configured one.

• Missing brand information: The product may have arrived with empty brand information.

• Missing category information: The product may have arrived with empty category information.

It's important to note that during the account configuration and post-launch, the Service Delivery & Quality Assurance teams monitor the "data score" for connected revenue, ensuring it surpasses the 97% defined threshold. Any "missing products" due to brand or category issues should be below this cut-off level.

Additionally, our data continuously improves through extra sources like website scraping, XML feeds, Google Analytics, and offline data files.